Announcement of SAP Cloud for Analytics

SAP publicly unveils 'SAP Cloud for Analytics' (the result of Project Orca) at its annual TechEd conference, outlining its vision for a unified cloud analytics, planning, and predictive solution.

Significance

This was the public debut and official strategic commitment by SAP to a new, integrated cloud analytics platform, distinct from its existing BusinessObjects portfolio. It set the future direction for SAP's analytics strategy.